New Balance MADE IN THE USA fake sneakers lawsuit
New Balance is now being sued for falsely marketing its sneakers as “MADE IN THE USA”, according to reports. Distinguishing itself from its competition, New Balance has long pushed its commitment to quality with prices at the height of its markings made in America. But a new trial now finds that the brand has practiced false advertising with its releases.
Complainants Matthew Cristostomo, Anthony Bollini, Spencer Verrilla, Derrick Evans, Clifton Bradley and Robert Kaminsky claim New Balance’s distorts the quality of their sneakers with their American flag tongue badges, “MADE IN THE USA” and “Made in the US” for over Marquages 75 years. Noting that the aforementioned items have misled consumers and do not meet federal statutory standards.
Further in the case, the plaintiffs claim that up to 30% of parts for New Balance shoes are imported abroad or made with foreign labor. The statutory “American” standard of the United States Federal Trade Commission (FTC) requires that “all or almost all” of a product be made in the United States. “All major parts and processing of the product must originate in the United States. While New Balance currently sources soles, “an important aspect of footwear,” from two Chinese companies. Complainants also express that simply adding a disclaimer is not enough to educate customers about the true manufacturing origins of New Balance products.
Stay tuned for more information regarding the New Balance lawsuit as there is no official ruling yet.
For more shoe news, take a look at the Supreme x Timberland Winter 2021 MLB / New York Yankees collaboration.