Tecovas Johnny Cowboy Boot Review, Price, Sizing and Where to Buy

BUY NOW $255, tecovas.com


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I was born in Texas, but I’m a northern boy at heart. I don’t even remember my first months living in the Lone Star State. My memory goes back to where I grew up: Pennsylvania, nestled in the Brandywine Valley between Philadelphia and Wilmington, Delaware. And now? I live in Brooklyn. What I’m saying here is that I don’t have any cultural claims on cowboy boots. And yet, I’m about to tell you why I started wearing them, and why you should too.

The pair in question is signed Tecovas, a brand also born in Texas. The brand is called the Johnny. And it convinced me that kissing a little yeehaw this spring isn’t just possible, it’s a damn good idea.

Zoom in on the signature toe stitching.

Philippe Friedman

johnny tecovas boots
Suede is not only soft, it is also waterproof.

Philippe Friedman

It is a well-made and relaxed version of the cowboy boot

Cowboy boots present an enigma to the uninitiated. On the one hand, you want something that looks authentic to form. Something is not “inspired by” but simply “is”. On the other hand, the really ornate ones – those with exotic leathers like ostrich or crocodile skin, those with colors that would bring out even the eyes of the world’s most weary Nashville session player – are quite too much for most of us. mortals. The Johnny, however, is rendered in soft, waterproof suede, with decorative toe stitching to give it just a touch of western flare, but no embellishment on the upper’s (monochromatic) upper. The angled heel and pointed shape ensure that the print is still “cowboy boot”, but the rest of the details keep the vibe more “denim” than “rhinestone”.

The other thing about those flashy boots? They can cost an arm and a leg. The Johnny, like all Tecovas offerings, does not. Of course, it’s handmade in León, Mexico, a city with a 400-year history of shoemaking and a much-loved artisan tradition that lives on to this day. But thanks to Tecovas’ direct-to-consumer model, you pay about half of what you would pay for boots of similar quality from a mainstream brand.

BUY NOW $255, tecovas.com

johnny tecovas boots
The inclined heel.

Philippe Friedman

johnny tecovas boots
The unadorned upper of the boot.

Philippe Friedman

It’s surprisingly comfortable

I have completely screwed up feet. Broad in general, with an old wound on the right which, over many subsequent re-injuries, made it even wider. I thought cowboy boots, with their pointed toe and slip-on design, wouldn’t be nice to me. I was wrong, largely because Tecovas helped me really get the sizing right (all important in all shoes, but even more so with a pull-on leather boot that doesn’t have built-in cheaters like laces or rubber bands to help you deal with a not-quite-right fit).

The brand offers standard and wide widths, so after trying a medium 11 and feeling a familiar crunch around my midfoot, I opted for a wide 11. It was too big. My heel slipped. I landed on a 10.5 wide for proper testing. I had some resistance pulling it until my heels came out jumped up in place. It was snug but not tight, as I wore my new boots around Brooklyn and Manhattan they started to stretch to fit my feet while still keeping me in place. Due to the aforementioned crap with my feet, I need a thin insole under my small left foot to feel consistent with the right. Tecovas suggested it directly on the website. And once everything was settled and I got used to the height of that angled heel, I was pleasantly surprised that I could wear them all day without undue discomfort.

BUY NOW $255, tecovas.com

johnny tecovas boots
Tecovas branding on the leather sole.

Philippe Friedman

johnny tecovas boots
A rubber heel means a little more comfort and traction right out of the box.

Philippe Friedman

That’s the right kind of attention

You know earlier when I called the Johnny a casual version of the cowboy boot? He is. But it’s still a cowboy boot. When you walk around New York it tends to stand out a bit. And while I admit that Esquire’s offices may be more stylish than most, it’s worth noting that when I first wore my boots to work, it was the first thing I many of my colleagues have noticed. I love experimenting with fashion, but I fear staring at the victim as much as anyone, so this got me a little nervous. But the reaction has been universally positive. Turns out a cowboy boot can be both an eye-catcher and sober enough not to transform your outfit into an outfit or, worse, into a costume.

I wore mine that first day with black Wrangler Wrancher “dress jeans” that flared out slightly to accommodate the wider shaft of the boot, along with a simple black t-shirt and denim jacket. The vibe was western, sure, but only a little. If you’re thinking about how to try on a boot like this yourself – which means you, like me, aren’t a fan of wool-dyed Western clothing and are looking to broaden your horizons – I would recommend something similar. Maybe swap out straight jeans or a chore coat, if you like. Or, heck, go all the way and see if you can score a Nudie costume on eBay and wear it with that. Really, it’s up to you. After all, what do I know? I am a boy from the North.

BUY NOW $255, tecovas.com

Photograph by Philip Friedman. John Olson Accessories Style for Halley Resources.

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